There’s No Beating My Balls

While I’m over on Babble talking about not letting my kids drink soda (GASP), I offer you a guest post from my sister!

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A few weeks ago I saw a press release that Ben and Jerry’s was launching a new flavor called “Schweddy Balls.”

At first I assumed it was from The Onion, because it was just too funny to be true. But it was true, and I thought it was the best idea ever.

Then I heard about a group called One Million Moms, which encouraged its members to send a letter to Ben and Jerry’s Public Relations Manager Sean Greenwood, calling on the company to stop distributing the flavor. They claim that “the vulgar new flavor has turned something as innocent as ice cream into something repulsive. Not exactly what you want a child asking for at the supermarket.” They even provided a convenient link to a form letter that read:

Dear Mr. Greenwood:

As a mother and a member of OneMillionMoms.com, I am greatly offended by Ben & Jerry’s decision to use tasteless names for your flavors of ice cream. Your decision is disrespectful to me personally, and to my family. If you continue to use such poor taste and inappropriate marketing choices, I will make a conscious effort to buy from other companies.

I am requesting that no additional Schweddy Balls ice cream be distributed. Also, I highly recommend you refrain from producing another batch with this name or any other offensive names, or I will no longer be able to purchase products from Ben & Jerry’s.

I look forward to hearing from you regarding my concern.

(Don’t they sound like FUN?!)

I decided to be clever and use their form to compose my own letter in support of the flavor, and after drafting what I thought was a spectacular plea to Ben and Jerry’s to please ignore these loons, they wanted me to register for their website before they would send it. No way, ladies. One Million Moms is not getting my email address (nor will I be their 620th follower on Twitter).

So, rather than hijack their form letter, I thought I’d offer up one of my own here. I don’t have the programming skills to create an actual “form,” but you can copy and paste the following text into your own email! It’s simple!

Dear Mr. Greenwood,

As a mother and lover of smiling I absolutely LOVE the fact that you have a new flavor called “Schweddy Balls.” I am a huge fan of that SNL skit, and I think it’s genius that you’ve created an ice cream flavor after it. I didn’t think you could beat “Hubby Hubby,” but you’ve outdone yourselves.

Thank you for making delicious ice cream, and doing it with such a wonderful sense of humor!

Sincerely,

QuartCourt

Emails can be sent to sean.greenwood@benjerry.com, or you can post a comment on their website.  Let’s do this!

Good times . . .

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Tagged as: ben and jerry's, ice cream, one million moms, schweddy balls